Durham, N.C. — It’s back-to-school shopping season and this year, prices are up.
The average household is going to spend $864 on school supplies in 2022, and it goes up to $1,200 if your student is in college, according to the National Retail Federation.
That’s a big investment for many families and an increase from last year, because the cost of clothing is up to all thanks to inflation.
Durham mom Kristen Wybieralla knows the squeeze all too well.
“She’s growing like a weed,” she said of her daughter.
On this day, Wybieralla is at Old Navy, but she’s not shopping for herself.
“I haven’t bought myself clothes in a very long time because mom comes last, I guess. So I live in athleisure.”
“Not cheap,” Wybieralla said.
Consumer spending overall hasn’t slowed down, even as prices climb. And if you’re thoughtful about your student’s wardrobe budget you can save money.
First – take advantage of the many back-to-school clothing sales.
WRAL SmartShopper Faye Prosser puts out a weekly list of back-to-school clothing deals and tells us shoppers can get extra perks by signing up with certain stores.
“Kohl’s and Macy’s and The Children’s place,” she said. “When it comes time to buy school clothes, they will all offer a discount if you sign up for their text or emails.”
Remember to unsubscribe to those alerts, after you’re done using them. Build a budget and use this opportunity to talk to your child about saving and splurging. Buy basics like socks and tees and budget-friendly stores like Walmart. And