Now that more and more consumers are using online shopping to purchase goods, the appearance and ambience of physical stores and the retail design is more important than ever. Retail store remodeling could be an expensive investment but it will surely pay out in the long run. Having a modern and trendy interior and exterior design of your retail fashion store is significant for the whole brand experience of your customers. Consumers who are still using the brick and mortar stores are doing it for the experience rather than the product itself as this is something they can easily obtain via e-commerce.
In order to stay on top of competitors and increase the value of your retail store, it’s not enough to only perform cosmetic changes but rather to consider a full store renovation. This is surely a big project and requires good planning, budgeting and timely execution as most likely during the renovation period your store will remain at least partially closed and the loss of sales for that period should also be considered.
There are some useful tips to review when starting to plan your retail store remodel.
Choose the correct floor plan for your space which best fits your products
A well-chosen and correctly carried out floor plan can ease product discovery, improve product visibility, create a pleasant customer experience and ultimately bring more sales.Shoppers don’t like overcrowded spaces, so make sure you leave enough space between the aisles.
One option you can choose if you want your shoppers to move in a particular path rather than just wandering around is the loop plan. Another option is to go for the angular plan which creates a more sophisticated vibe as the focus is on fewer popular items. It creates a more spacious feel and draws the